Color contrast is at once one of the easiest accessibility criteria to meet and one of the most overlooked.
Basics – Color in Email
Re: Image Based Emails – Your brand font is dead
Stop using images of text – use live text instead – people use browser extensions to adjust the text on their page and that can’t work with images of text!
Why image-based emails are bad
TLDR; Just don’t.
Links Deep Dive Part 4
Today, in Part 4, I’m taking a bit of a step back and asking a broader question about why we feel the need to link everything. That’s right, I’m talking about an accessible linking strategy.
Links Deep Dive Part 3
We’ve already talked about the functional side of links and how different users activate them. Today, we’re taking that info and expanding on it.
Links Deep Dive Part 2
Because links are such critical elements of our emails, we should think about all the different parts of them that need accessibility support.
Links Deep Dive Part 1
Links (technically hyperlinks) are the foundation of the internet. In its simplest form, a link is already accessible. You’d think that would mean that we wouldn’t have to think that much about them, but you’d be wrong.
Component: ARIA
Every once in a while, people will bring up adding ARIA to their emails, and quite often, my response is, “NO!!” and I thought I’d go into a bit of detail to explain that.
Component: Headings
Accessible headings in email seem to be a bit of a side quest for many email marketers. On its face, it seems very straightforward: Wrap the main points of the email in a heading tag…
Component: Legal Text
Legal text is probably the least thought about component in all of emaildom. Let’s break it down!