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a11y.email

Author

sarahjoga

41 Posts

Featured

Basic
Structural Content in Email Accessibility
Posted bySarahjoga
Structural Content in Email Accessibility
Basic Question
Question: How do you work with brands with already-established colors that don’t meet WCAG contrast requirements?
Posted bySarahjoga
Question: How do you work with brands with already-established colors that don’t meet WCAG contrast requirements?
Component
Dynamic Images, Alt Text, and Accessibility
Posted bySarahjoga
Dynamic Images, Alt Text, and Accessibility
Question
Question: How should we handle character entities in the alt attribute?
Posted bySarahjoga
Question: How should we handle character entities in the alt attribute?

Structural Content in Email Accessibility

  • Posted inBasic
  • Posted bySarahjoga
  • May 21, 2025May 21, 2025

Structural content is the bones of your html file and are already described by Assistive technologies so you don’t need to label them. 

Question: How do you work with brands with already-established colors that don’t meet WCAG contrast requirements?

  • Posted inBasicQuestion
  • Posted bySarahjoga
  • May 7, 2025May 7, 2025
Typographic Q & A

Color contrast issues are one of the most common accessibility failures I see – both in my accessibility audits and just as a person existing on this planet. It’s absolutely everywhere.

Dynamic Images, Alt Text, and Accessibility

  • Posted inComponent
  • Posted bySarahjoga
  • May 1, 2025May 1, 2025
A screenshot of Sarah's inbox where the alt text of dozens of images read: Display images to show real-time content. Lame!

Let’s talk about dynamic images – oh yea! Everyone loves them, no one wants to think about alt text. Le sigh.

Question: How should we handle character entities in the alt attribute?

  • Posted inQuestion
  • Posted bySarahjoga
  • April 2, 2025April 2, 2025
Typographic Q & A

Earlier in my career, I was taught to use weird text versions of business-related character entities in the alt attribute. I was told that alt attributes could only have “plain text” and that special characters did not work.

Question: How do you write alt text for animated gifs?

  • Posted inQuestion
  • Posted bySarahjoga
  • March 19, 2025March 19, 2025
Typographic Q & A

When I’m testing, I am usually testing on two main things: keyboard-based navigation and screen readers. Some screen readers change the functions on a keyboard or the tap interface of mobile devices and there’s a lot of variation in how all of these work.

Interactive Emails and Accessibility – Part 3

  • Posted inAlert
  • Posted bySarahjoga
  • March 5, 2025March 5, 2025
Screenshot of a simplistic carousel design with left/right arrows.

In part 3 we’re getting into the very granular details of how we can’t make interactive content accessible and why we’re so limited in email.

Interactive Emails and Accessibility – Part 2

  • Posted inAlert
  • Posted bySarahjoga
  • February 26, 2025February 26, 2025
Screenshot of a simplistic carousel design with left/right arrows.

This week we’re getting into the specific experiences that interactive elements create for assistive technology users and some of the ways we can get around them.

Interactive Emails and Accessibility – Part 1

  • Posted inAlert
  • Posted bySarahjoga
  • February 20, 2025February 20, 2025
Screenshot of a simplistic carousel design with left/right arrows.

I have dug into this topic and picked apart numerous examples of interactive content and it just can’t happen and I wanted to break this apart so that you can either do your own digging or review purported solutions for yourself.

Basics – Color in Email 

  • Posted inBasic
  • Posted bySarahjoga
  • December 18, 2024December 18, 2024
Screenshot of different email client tests of different colors in different dark mode color changes.

Color contrast is at once one of the easiest accessibility criteria to meet and one of the most overlooked.

Basics – The Accessible Digital Ecosystem

  • Posted inBasic
  • Posted bySarahjoga
  • December 4, 2024December 13, 2024
Artist illustration cosmic explorer universe

We’re digging deep into the WCAG and how it works to guide us on our path to accessible digital content. The WCAG is quite a bit more complex than you might think and not as clear as you might hope, especially when we’re talking about our weird corner of development in email marketing.

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